The Power of 2

They always say that 2 is greater than one, and it's true in both the mathmatical sense and the branding sense. Take for instance, these custom business cards from Sweet Thrills Candy Store. Beautifuil, four process design that makes you want to have yourself a sweet.



And on the back....an ad for a dentist. It's damage control, in every sens of the word. And it's brilliant. Dual branding is beneficial for all parties involved.